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=== Market Context === '''Existing players:''' * '''Datavant''' (US, $7B valuation 2021) β data linking and de-identification for US hospitals. Dominant in US, no EU presence. * '''TriNetX''' (US/EU, $500M+ valuation) β federated network of 300+ organizations. Grows data, connects to pharma. Focuses on trial feasibility. * '''LynxCare''' (Belgium, ~β¬50-80M) β generates real-world evidence from hospital data. Connected to Belgian hospitals. * '''IQVIA''' (US, $35B market cap) β clinical data services. The incumbent everyone competes with. '''What's different about PHKG approach:''' * TriNetX and IQVIA work with structured data (ICD codes, lab values). They miss unstructured clinical notes. * AIDAVA's NLP extracts value from discharge notes, radiology reports, specialist letters β the 80% of clinical data that's currently unstructured. * PHKG with SNOMED CT coding enables more precise cohort matching than flat ICD-code searches.
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